A Lesson Learned: There is Still Hope For the Summer Movie Season
Features By Adam Sweeney on June 4, 2009 | Comments (54)After a dismal start to the season, it looks like Pixar and Sam Raimi are restoring our faith that the Summer can pick itself up and dust itself off.
Lesson Learned: Don’t Expect Perfection from Superhero Films
Features By Adam Sweeney on May 5, 2009 | Comments (28)X-Men Origins: Wolverine clawed its way to an outstanding opening weekend, proving that fans love the X-Men franchise, and that it’s best to lower our expectations for comic book films.
Obsessed could have been called Bitch, That’s My Man! and it would have made just as much money, maybe even more.
Lesson Learned: No Two Mall Cops are the Same
Features By Adam Sweeney on April 14, 2009 | Comments (22)In our attempt to make sense of the cinematic world, we analyzed the weekend box office numbers. Our findings? We want a mall cop we can see on the TV.
Lesson Learned: Everyone’s a Sucker for Computer Animation
Features By Adam Sweeney on April 1, 2009 | Comments (11)Call us Colonel Nathan Jessep because we’re saying you can’t handle the truth. It doesn’t matter whether it’s crap or not, moviegoers are adamant in their devotion to computer animated films.
A Lesson Learned: Americans Want to Watch the World End
Features By Adam Sweeney on March 24, 2009 | Comments (20)Put the peace pipe down and throw your neighbor’s hand to the side. If there’s anything to be learned from this week’s box office numbers, it’s that Americans love to watch the world burn.
Until we elevate truly groundbreaking films to the top of the theatrical totem pole, Hollywood will continue to sing the same song. If past is prologue then it appears we will continue to hum along.
Lesson Learned: America Loves Crossdressers
Opinions By Adam Sweeney on March 3, 2009 | Comments (16)In an effort to understand what makes American film audiences tick, we begin our weekly study of truths in cinema. This week’s lesson? We love men who dress in drag.
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