“I don’t believe in magic, a lot of superstitious hocus pocus. I’m going after a find of incredible historical significance and you’re talking about the Boogieman! Besides, you know what a cautious fellow I am.” Anybody who has watched any amount of the History Channel knows that Hitler was obsessed with the occult. What this movie presupposes is that he probably lost the war because he diverted too many of his resources towards the doomed goal of acquiring the Ark of the Covenant, which in case you didn’t know, is the chest that contains the original stone tablets on which the ten commandments were written. According to religious hocus-pocus, any army that marches while carrying the Ark would be unstoppable on the battlefield, as they would have the endorsement of the good Lord Himself. So what does the U.S. government do when faced with the task of racing the Third Reich to unstoppable power and endless influence? They hire an archeology professor from Marshall College, one of the most rough and tumble adventurers in the world, to go out and find it first. They get Indiana Jones. The only problem with the plan is that the key to finding the Ark is in the possession of one of his ex-girlfriends, and she’s kind of a crazy drunk.

Forget War of the Worlds—when Spielberg wants to be, he’s a master storyteller in that grand Hollywood tradition of efficient, effective populism.

Every day I seem to find something that reminds me that this little world of the interwebs is beautiful. Today I was hanging around on Twitter when I was directed to a very cool post by tech enthusiast and web-celeb Robert Scoble. Now, you might be wondering how the world of movies has intersected with the world of the Scobleizer, but bare with me here.

It’s one month until Indiana Jones and the Kingdom of the Crystal Skull hits theaters, and we’re already under an invasion of billboards… including this batch of six IN A ROW on Ventura Boulevard in Los Angeles. What’s next?!