‘X-Men Origins: Wolverine’ TV Ad Introduces The Outcasts
Posted by Rob Hunter (rob@filmschoolrejects.com) on February 16, 2009

The first minute of 20th Century Fox’s three primetime advertisements for X-Men Origins: Wolverine aired last night during “Family Guy.” It’s called “Outcasts” and it focuses primarily on Wolvie’s pre-teen angst during his prepubescent years… check it out right here:
What do you think? The child actor’s performance is the easiest and most obvious target here for criticism, but the ad is really too brief to judge him just yet. So instead let’s focus on the action and plot…
The overhead shot of young James (Wolverine) stretching his arms out and screaming? A bit cliched, but forgivable. The hairy farm hand who kills his father, only to reveal that he in fact is the boy’s father? Ditto. But this raises the question… does the guy look enough like Liev Schreiber’s Sabretooth to imply that Wolverine and Sabretooth are actually brothers? Or half-brothers? And is that okay with fans of the character and comic books?
The remaining two spots air tonight during “House,” and tomorrow night during “American Idol.” X-Men Origins: Wolverine opens May 1st.
What do you think of the ad?
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