Movie News
Must See: Wall-E Super Bowl Spot
Posted by Neil Miller (neil@filmschoolrejects.com) on February 4, 2008
You know, up until now I have not really been sold on this whole Wall-E thing. When I saw clips of this cute little guy at last year’s Comic Con in San Diego, I thought he had potential, especially considering that he was being created by the masterminds at Pixar. Then I found out that he doesn’t talk — very disappointing. From there I was a skeptic, bound to the traditional notion that if it doesn’t talk, it can’t possibly be interesting. Then I remembered one of my ex-girlfriends, and it dawned on me. Had she never spoken a word during our relationship, things would have not only been more interesting, they would also have been much more enjoyable. That said, I am now open to the notion of Wall-E.
Now, thanks to this very cute promo that ran during last night’s Super Bowl (which was in its own right awesome, by the way), I am actually looking forward to this film. I think it is interesting as well that Pixar is mixing in some characters from older movies, in this case Buzz Lightyear and Woody from Toy Story. This marketing could be seen as creative, but also as a desperate attempt to make the tough sell on a film with very few lines of dialogue. Either way it works, so whose to blame the guys and gals at Pixar. Enjoy the clip below.
Wall-E hits theaters on June 27, 2008.
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