First Look
G.I. JOE: Rise of Cobra
Posted by Neil Miller (neil@filmschoolrejects.com) on June 23, 2008

It appears that the currently in production G.I. JOE film, which stars Channing Tatum as Duke, has joined the long string of movie franchises just simply adopting a subtitle so as to keep the option of a long, non-numerical franchise. Just like Transformers: Revenge of the Fallen dropped the “2″, this first edition is getting a little bit of subtitle treatment.
How do we know that the film will now be called G.I. JOE: Rise of Cobra? Telepathy… Alright, maybe not. It could however, have something to do with the poster seen below, which was spotted on a billboard at Cinema EXPO in Amsterdam and posted to Film1.nl. Have a look for yourself below:
As you can see, the film hits theaters in 2009.
What do you think of the new title?
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6 Comments
June 23rd, 2008 at 1:15 pm
I think the title works well enough.
June 23rd, 2008 at 1:37 pm
I think the title is okay.
It’s the actual movie that I’m worried about.
June 23rd, 2008 at 2:04 pm
smart way to pave the way for a lasting franchise….hopes are high!
June 23rd, 2008 at 3:46 pm
Apparently G.I. Joe: Fall of the Standards wasn’t available?
June 23rd, 2008 at 10:12 pm
funny how the 1st poster they put out there with the name “rise of cobra” has Duke on it, this is yet another sign of a poor production team, I THINK this movie will blow.
June 24th, 2008 at 6:31 am
They have to start somewhere with the film. An origin story of both Joe and Cobra seems logical. Hopefully the movie is as cool as the few pictures I have seen.