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There’s been a lot of news recently about Bruno after footage was shown to some SXSW audiences -including our very own Rob Hunter who peed himself laughing and tried to claim he has spilled his Odwalla juice on his crotch. Then came the inevitable NC-17 rating (that still seems more like a marketing ploy than anything else).

Now, there’s the trailer.

Words fail:

This thing looks epic. From the trailer and the footage we’ve see, it looks like he’s keeping all of the best things about the character in tact while ramping up the stakes, displaying just how far he’s willing to go to make comedy. Sacha Baron Cohen isn’t the only person out there pushing the boundaries of good taste and humor, but he’s the only one doing it this way. And at such a high level.

It’s on the fast track to being derided by anyone with good taste and hailed as a shining achievement by anyone with a sense of humor. Here’s hoping that Cohen isn’t murdered by rednecks out in the woods or beaten to death by a mob of angry black people before he can make another flick.

What do you think? Any chance you can still be shocked?

Also, we received this from the folks at Universal Pictures. It speaks for itself: